Content
-
Strategic tips to ensure your brand gets noticed by generative AI
The rise of AI tools like ChatGPT, Gemini, and Google’s Search Generative Experience is changing how we find information online and how brands need to be seen. Although Google handles 14 billion searches daily, AI chatbots are also seeing tens of millions of queries each day. This creates a new space for people to get…
-
The new rules for achieving viral success on Facebook
Facebook remains one of the most powerful platforms for content distribution, boasting over three billion users worldwide. Yet achieving virality, where a post spreads exponentially, has become increasingly difficult in today’s algorithm-driven environment. The average Facebook page post now reaches only about 2.6% of its followers organically, according to Hootsuite’s 2024 report. Brands that want…
-
How an SEO expert helps businesses grow with organic traffic
Businesses today rely on search engine optimization (SEO) to improve their online presence. With so many websites competing for attention, being on the first page of search results can bring in more visitors and potential customers. SEO experts help businesses by improving their website content, fixing technical issues, and building a stronger online reputation. Without…
-
Essential steps to diagnose and recover lost organic traffic in content marketing
Organic traffic is a cornerstone of any successful content marketing strategy. However, when this traffic suddenly declines, it can severely impact a business’s online presence. Understanding the reasons behind this drop and recovering lost traffic may seem challenging, but it is absolutely achievable with the right tools and strategies. Combining Monok content services with Google Search…
-
Google teams up with AP to enhance generative AI capabilities
In an era where artificial intelligence (AI) is revolutionizing the content landscape, Google’s recent collaboration with a major news outlet has brought generative AI technology into the spotlight in journalism. This collaboration aims to enhance content generation and accelerate the production of high-quality, human edited content. As AI becomes an integral tool for content marketing,…
-
BBC study reveals major chatbots struggle with accurate news reporting
A recent study by the BBC found that many popular chatbots struggle to summarize news articles accurately. The BBC tested four major systems—ChatGPT, Copilot, Gemini, and Perplexity AI—by asking them to summarize 100 articles from its website. More than half of the chatbot-generated summaries contained mistakes. Some errors were minor, like incorrect dates or numbers,…
-
Marketing fatigue report for 2025: why personalization is the key to winning customers
In 2025, marketing fatigue is a significant challenge, leading to decreased engagement, trust, and loyalty among consumers. The 2025 Optimove Insights Consumer Marketing Fatigue Report highlights that excessive and irrelevant marketing messages are primary contributors to this issue. However, personalization emerges as a potent remedy to combat this fatigue. Key Takeaways Marketing fatigue is a…
-
Meta platforms lead the way in auto brand discovery: 72% of new car buyers start here
The car market is changing fast, thanks to the power of digital platforms. Meta has teamed up with the Federation of Automobile Dealers Associations (FADA) to change how people find, research, and buy cars. Their whitepaper shows how platforms like Facebook, Instagram, and WhatsApp impact the buying journey. The study shows that 72% of new…
-
The rise of AI news: How artificial intelligence is changing journalism and public trust
The integration of artificial intelligence into journalism is transforming how news is produced, delivered, and consumed. News organizations worldwide are increasingly leveraging AI technologies to streamline tasks, enhance efficiency, and cater to evolving audience needs. However, this shift brings both opportunities and challenges, prompting debates over ethical, legal, and social implications. AI is already making…
-
Apple AI-generated news summaries raise concerns over accuracy
Apple’s AI news alert system has come under scrutiny after incorrectly reporting the outcome of a major sporting event. The feature, part of Apple Intelligence, mistakenly announced that 16-year-old darts player Luke Littler had won the PDC World Darts Championship, even though the final match had not yet occurred. This incident has sparked widespread criticism,…