Content
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Why visual mastery is a must for today’s content marketing
Visual content has become essential for content marketers as attention spans shrink and consumers face an overwhelming flow of content. Research shows that 90% of businesses globally use content marketing, and 87% of marketers say it helps increase brand awareness. These statistics highlight just how critical content marketing is for reaching and educating audiences. Brands…
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The strategic advantage of internal linking in content marketing
Publishing content is no longer the hard part. Most websites grow steadily, adding blogs, guides, and landing pages over time. The problem usually appears later, when contents start to live in isolation. Older pages slide deeper into the archive and contents sit untouched. Over time, even strong writing can struggle to find its audience. Internal…
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News at machine speed, decisions at human risk: How AI is shaping journalism
You have probably noticed how much faster news moves these days. Stories break, update, and disappear again before you have finished your coffee. Behind that speed sits artificial intelligence, quietly reshaping how journalism works and how information reaches you, often without much notice. We are no longer talking about AI as a future idea. It…
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How authorship SEO brings accountability back in an era where everyone can publish
Publishing online has become almost effortless, but being believed has not. Articles, posts, and opinions appear every second, all competing for attention. While that abundance once felt empowering, it now leaves readers second-guessing what they see. When everything looks polished and confident, how do you know what deserves trust? Survey data shows how deep that…
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The case for using images in content marketing, and when to hold back
When you scroll through a page, the image usually speaks before the headline does, whether you realize it or not. Most of us make quick judgments about content based on how it looks, not just what it says, and that habit has only grown stronger as online spaces get more crowded. Because of that, visuals…
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Strategic tips to ensure your brand gets noticed by generative AI
The rise of AI tools like ChatGPT, Gemini, and Google’s Search Generative Experience is changing how we find information online and how brands need to be seen. Although Google handles 14 billion searches daily, AI chatbots are also seeing tens of millions of queries each day. This creates a new space for people to get…
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The new rules for achieving viral success on Facebook
Facebook remains one of the most powerful platforms for content distribution, boasting over three billion users worldwide. Yet achieving virality, where a post spreads exponentially, has become increasingly difficult in today’s algorithm-driven environment. The average Facebook page post now reaches only about 2.6% of its followers organically, according to Hootsuite’s 2024 report. Brands that want…
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How an SEO expert helps businesses grow with organic traffic
Businesses today rely on search engine optimization (SEO) to improve their online presence. With so many websites competing for attention, being on the first page of search results can bring in more visitors and potential customers. SEO experts help businesses by improving their website content, fixing technical issues, and building a stronger online reputation. Without…
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Essential steps to diagnose and recover lost organic traffic in content marketing
Organic traffic is a cornerstone of any successful content marketing strategy. However, when this traffic suddenly declines, it can severely impact a business’s online presence. Understanding the reasons behind this drop and recovering lost traffic may seem challenging, but it is absolutely achievable with the right tools and strategies. Combining Monok content services with Google Search…
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Google teams up with AP to enhance generative AI capabilities
In an era where artificial intelligence (AI) is revolutionizing the content landscape, Google’s recent collaboration with a major news outlet has brought generative AI technology into the spotlight in journalism. This collaboration aims to enhance content generation and accelerate the production of high-quality, human edited content. As AI becomes an integral tool for content marketing,…